A few weeks ago, I went to the Whimsy + Row launch party, to celebrate the launch of the new clothing line. Whimsy + Row is a local LA-based brand created by the wonderful Rachel Temko, who had a vision to create a lifestyle brand for creative, adventurous women who have an appreciation for vintage, sustainable, and exquisitely feminine pieces. I think the brand embodies just that. The new Eco Collection embodies the laid back California cool girl, with it’s sustainable fabrics and earth tones. I am personally IN LOVE with the new line and all that it stands for.

My favorite piece from the collection has to be the Marianne Wrap Dress in Mauve Floral. I am also really in love with the Ella Maxi Dress, but I had to go with the wrap dress to shoot. In this dress, I feel completely free and completely myself- something I think the brand instills in whoever wears it.

I paired the dress with a choker from Naccessories, the brand also seen in this post, and went with simple lace-up heels. To make this look even more casual, you could go with some flat gladiator sandals. I am also seriously considering wearing this dress to a festival this year, but I just don’t want to ruin it… It’s too pretty.

One last accessory I chose to wear with this is my Daniel Wellington Classic Petite watch. I wanted to keep the look monochrome in light pink/mauve for spring.

I love supporting local brands like Whimsy + Row and I think ya’ll should too, so definitely check out this brand if you haven’t yet!

Love,
Lauren

*Photos: Jonilyn Brown